Overview
- Brings together informed discussions on phenomena central to inward and outward internationalization in a key emerging market: India
- Considers a variety of perspectives on the complex issue of emerging-market internationalization: macro, meso, and micro
- Offers deep insights, from authors fully embedded in the modern Indian business context
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About this book
This volume fills a gap in the international business literature, offering the perspectives of researchers who are deeply embedded in one key emerging market, India. With the global economy changing dramatically, firms from emerging markets are playing increasingly important roles in both outward and inward internationalisation. International Business Strategy offers profound insights into international business activities in this rapidly-evolving environment, in which multinational corporations from emerging markets are now influential players. Reflecting the complex nature of India itself, the chapters employ a variety of theoretical lenses to shed light on a wide range of issues encountered by Indian businesses, from some of the world’s largest corporations to small, entrepreneurial firms.
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Keywords
Table of contents (20 chapters)
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International Strategy in the Emerging-Market Context: The Big Picture
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Strategic Changes in Organizational Forms
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Entrepreneurship and Exporting
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Finance and Technology
Editors and Affiliations
About the editors
S. Raghunath is Professor of Corporate Strategy and Policy at Indian Institute of Management Bangalore, India, and Chair of the AIB-India Chapter. A specialist in international strategy, his visiting appointments have included Stanford University, INSEAD, and HEC Paris, and he has consulted with major Indian companies and multinational corporations.
Elizabeth L. Rose is Professor of International Business at the University of Otago, New Zealand, Visiting Professor at Aalto University, Finland, and Adjunct Professor at Indian Institute of Management Udaipur, India. She is a Fellow, and former Vice President, of the AIB, and has held elected positions in the Academy of Management and the Strategic Management Society.Bibliographic Information
Book Title: International Business Strategy
Book Subtitle: Perspectives on Implementation in Emerging Markets
Editors: S. Raghunath, Elizabeth L. Rose
DOI: https://doi.org/10.1057/978-1-137-54468-1
Publisher: Palgrave Macmillan London
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s) 2017
Hardcover ISBN: 978-1-137-54466-7Published: 23 December 2016
Softcover ISBN: 978-1-349-71355-4Published: 13 November 2020
eBook ISBN: 978-1-137-54468-1Published: 10 December 2016
Edition Number: 1
Number of Pages: XXI, 476
Number of Illustrations: 25 b/w illustrations, 3 illustrations in colour
Topics: International Business, Business Strategy/Leadership