1 Introduction

We examine whether acquisitions are more profitable for acquirers when the firms they target disclose higher-quality accounting information.Footnote 1 We posit that, when the target firm has higher-quality accounting information, the acquirer can value the target firm with greater precision, bid more effectively, and ultimately pay less for the acquisition.

In an acquisition, the acquirer pays consideration in return for the value of the target plus expected synergies. The acquirer should pay no more than the combined value of the target and synergies, while the target should accept no less than its own value. The amount of consideration to be paid (i.e., the deal price) is determined by negotiations between the two parties. In a simple acquisition model (Hansen 1987), the target sets a reservation price and accepts any bid above that price. Although the market price of a public target is known to potential bidders, there is uncertainty and disagreement as to the intrinsic value of the target firm’s net assets. In this setting, as the quality of the target’s accounting information increases, the precision in the acquirer’s estimate of the target’s value increases and the acquirer can bid closer to the target’s reservation price. All else equal, better accounting information leads to lower deal prices (relative to the target’s reservation price) and thus more profitable acquisitions.

We expect target value uncertainty is negatively related to acquirer stock returns at the acquisition announcement. If uncertainty is greater, bids will be more varied and accepted (winning) bids will be higher. The acquirer’s stock return will reflect the higher acquisition price. However, if a target firm discloses accounting information that facilitates a more precise estimate of its value, the acquirer stands to bid more effectively and profit more from the acquisition. Thus we predict acquirer returns are higher for acquisitions of targets with higher accounting quality.

We also examine target stock returns to provide additional evidence on the role of accounting information in facilitating value estimates. Because a higher payment by the acquirer benefits shareholders of the target firm, we predict that target value uncertainty is positively related to target stock returns at the acquisition announcement. If accounting information reduces uncertainty about the target’s value, we predict that acquisition-announcement returns are lower for targets with higher accounting quality.

We test our predictions using a sample of 2,427 acquisitions of public firms between 1990 and 2010. Consistent with prior research, we measure accounting quality as the extent a firm’s accounting information reduces inherent uncertainty about future cash flows. Although the valuation of the target firm is presumed to be based on assessments of future cash flows, accounting information helps predict future cash flows (Dechow 1994; Barth et al. 2001). We find that acquiring firms experience lower stock returns at the acquisition announcement when the value of the target firm is more uncertain. However, we also find that, controlling for uncertainty, acquirer returns are higher when the target firm has higher accounting quality—as proxied by the extent accruals relate to past, present, and future cash flows (Dechow and Dichev 2002) or the extent accruals and cash flows predict future cash flows. Our tests also include controls for acquirer characteristics, such as uncertainty and accounting quality, and characteristics of both the target and the acquisition deal. The findings suggest that accounting information helps mitigate information asymmetry between acquirers and target firms.

Target-firm shareholders, however, experience lower returns upon announcement of an acquisition when the target’s accounting quality is high. Thus acquirer gains from higher target accounting quality come at the expense of target firm shareholders—target firm shareholders extract less from acquirers who are better informed as a result of higher-quality accounting information. Whereas Francis et al. (2005) and Lambert et al. (2008) show that firms can benefit from higher-quality disclosures (i.e., realize a lower cost of capital), we find that in the specific case of acquisitions, target firms fare worse when their accounting disclosures are of higher quality.

Our results also speak to the value of accounting information in economic decisions generally. A contrary view regarding accounting information is that it is backward looking and arbitrary and therefore not useful in economic decisions such as acquisitions (e.g., Bruner 2004, pp. 248 and 255). In addition, target value uncertainty may arise from general information uncertainty rather than information asymmetry, where the target has private information (e.g., accounting information) it can disclose (e.g., Jiang et al. 2005). Furthermore, uncertainty may be addressed through other means, such as through the use of stock payments (Officer et al. 2009), negotiations (Raman et al. 2013), or earnouts, or accounting information may be supplanted by various other sources of information used in the due diligence process. Despite these possibilities, our results indicate an important role for accounting information in acquisitions—higher quality accounting information allows an acquirer to more precisely value the target firm and determine the bid price.Footnote 2

Our findings also suggest that variation in target value uncertainty and accounting quality explain at least some of the variation in value loss for acquirers. Thus increases in target value uncertainty and decreases in accounting quality during the 1998–2001 merger wave could explain the large value losses documented in prior research (Moeller et al. 2005).

Section 2 presents our hypotheses the basis for our predictions, and our contribution to existing literature. Section 3 presents our research design. Section 4 describes our sample, Sect. 5 discusses our results, and Sect. 6 concludes.

2 Hypotheses and basis for predictions

2.1 The acquisition setting

Broadly speaking, we examine the role of accounting information in business valuation. We study acquisitions because valuing the target firm is an important part of an acquisition, especially given the economic magnitude of many deals and the information asymmetry often involved.Footnote 3

We assume that acquirers choose target firms for strategic business reasons, rather than the quality of targets’ accounting information.Footnote 4 Furthermore, firms vary in the quality of accounting information. The financial statements of some target firms are more useful than others for the purpose of valuation. We attempt to capture this usefulness with our measures of accounting quality.

When a firm realizes it is a potential target in an imminent acquisition, it may face incentives to manipulate its reported financial information. However, our focus is the more enduring accounting quality that characterizes the target firm. Although accounting information could be affected by discretionary choices in anticipation of an acquisition, Erickson and Wang (1999) fail to find significant evidence of discretionary reporting behavior by target firms and conclude that targets do not have sufficient time to manipulate earnings before the acquisition. For this strategy to work, the target would need ample time to anticipate the acquisition, and the acquirer would have to be fooled by the earnings management (while at the same time presumably understanding the target’s reporting incentives).Footnote 5

The acquirer will identify a target with a given intrinsic value and level of accounting quality. If the deal is completed, the acquirer will gain the intrinsic value of the target’s net assets plus any synergies in exchange for the deal price, which is negotiated between the acquirer and the target firm. Thus the change in the acquirer’s market value can be expressed as follows:

$$ \varDelta MVA = IVT + Synergies - Price + Signal $$
(1)

where ΔMVA is the change in the acquirer’s market value of equity around the acquisition; IVT is the intrinsic value of the target (not necessarily the market value); Synergies represents the expected synergies from the acquisition; Price is the acquisition price; and Signal represents any signal the acquisition sends to the market. Although intrinsic value and synergies vary across targets and acquirer/target pairs, the target’s intrinsic value and synergies are fixed for a given acquirer and target firm. Thus variation in the return to the acquirer is determined by the acquisition price, after controlling for the signal to the market. This acquisition price in turn depends on the bargaining position of the acquirer, which is affected in part by the acquirer’s ability to accurately value the target firm.

2.2 The acquisition model

The acquisition process can be modeled as a two-agent bargaining game under imperfect information (Hansen 1987). In such a transaction, the acquirer will decide that an optimal bargaining strategy is to make a first-and-final offer (Samuelson 1984). Consider a potential target firm that has a standalone value, IVT. The combination of the two firms will produce a certain amount of synergies. The acquirer will pay the acquisition price and receive IVT + Synergies in return.

A zone of potential agreement arises from synergies: the value of the target to the acquirer, including synergies, exceeds the standalone value of the target. The acquirer will pay up to the combined value of the target and synergies, while the target will accept bids greater than its own value. How the synergistic gains are divided between the two parties depends on the negotiation of the deal price. Assume only the target firm knows IVT with certainty, but the target does not know the expected synergies with certainty. When setting a reservation price, the target considers the following trade-off: by requesting a high reservation price, it attempts to extract more merger rents but risks not selling if the synergies are relatively low. When the acquirer bids below the target’s reservation price, no acquisition occurs. Only bids above the target’s reservation price are accepted. If the acquirer knows the target’s value and reservation price with certainty, it will bid just enough to meet the reservation price. If target uncertainty is greater, bids will be more varied and the accepted (winning) bids will be higher. Thus the acquirer will pay more for a target under uncertainty.

Moving from this general setting to more specific settings, acquiring firms may actually overpay for acquisitions (i.e., the deal price exceeds IVT + Synergies). Although the optimal response of potential acquirers to target firm uncertainty is to discount bids, empirical evidence suggests they do not always do this (e.g., the negative stock returns to acquiring firms documented by Andrade et al. 2001; Moeller et al. 2005, and others). Prior research has explored several theories explaining acquirer overpayment. Two prominent theories are principal-agent conflicts and the winner’s curse (Black 1989; Morck et al. 1990). Although we do not attempt to distinguish these explanations empirically, in each case the prediction is the same. That is, overpayment increases with uncertainty in the value of the target.

2.2.1 Principal-agent conflicts

Managers’ incentives can motivate them to make decisions that do not maximize shareholder wealth (Jensen and Meckling 1976). In particular, managers can have incentives to grow their firm beyond the optimal size. As Jensen (1986) notes, growth increases managers’ power by increasing the resources they control. Incentives for growth also stem from the link between growth and managers’ compensation (Murphy 1985) and managers’ desire for greater prestige and visibility (Black 1989).

Managers also have incentives to diversify their firms. Incentives behind diversification include risk aversion by managers whose human or financial capital is concentrated in a single firm (Black 1989). Furthermore, Grinblatt and Titman (1997, p. 703) posit that managers of firms in declining industries may attempt to protect their jobs by acquiring firms in industries with better long-term prospects.

Managers with such incentives may be willing to complete an acquisition for the private benefits of growth or diversification even if the acquisition is not expected to increase shareholder wealth. Morck et al. (1990) find evidence suggesting managerial objectives do in fact tend to drive acquisitions that reduce bidding firms’ values. Shareholders can attempt to limit divergences from shareholder wealth maximization by establishing appropriate incentives for managers and by monitoring managers’ activities (Jensen and Meckling 1976). A primary monitoring mechanism employed by shareholders is the board of directors, which represents shareholders by approving significant management activities, including acquisitions. However, a board’s ability to effectively monitor management depends on the information available to it. If accounting information reduces uncertainty in the value of the target firm, it is more difficult for management of the acquiring firm to justify a high potential bid to the board by understating risks or overstating potential gains.

Prior research documents the importance of financial accounting information to shareholders and boards in monitoring managers (see Watts and Zimmerman 1986; Bushman and Smith 2001). In the spirit of Holmstrom (1979) and Kanodia and Lee (1998), these studies typically examine the role of a firm’s own ex post accounting information in facilitating the monitoring of prior managerial actions (e.g., Hope and Thomas 2008). In contrast, we consider the ex ante use of another firm’s accounting information by the acquirer’s board to evaluate potential acquisition bids.Footnote 6

2.2.2 The winner’s curse

The winner’s curse is an empirical possibility in competitive bidding situations, where a successful bidder pays too much for an asset with an uncertain value. As explained by Bazerman and Samuelson (1983), the rationale for this overbidding is that (1) while the average bidder may accurately estimate the value of the commodity up for sale in an auction, some bidders will underestimate this value and others will overestimate it, and (2) the bidder who most greatly overestimates the value of the commodity will typically win the auction. Samuelson and Bazerman (1985) extend the analysis of the winner’s curse to bilateral negotiations. In either setting, the value of the asset purchased is less than the winning bidder’s estimate, possibly so much that the winning bidder loses money on the purchase.Footnote 7

In theory, bidders should take into account their competitors’ bidding behavior and discount bids in response to greater uncertainty to counteract the greater likelihood of overbidding—the winner’s curse does not occur if all bidders are rational (Cox and Isaac 1984). However, Thaler (1988) describes the difficulty of acting rationally in auctions. It is not enough to determine the expected value of the asset conditional on information available at the time of bidding; the bidder must also determine the expected value conditional on winning the auction, taking into account the fact that winning the auction likely means it overestimated the value of the asset relative to other bidders. In addition, bidders must determine the appropriate magnitude of adjustment to their bid that is necessary to compensate for the presence of other bidders. In addition, as Black (1989) notes, even if some managers do take into account the winner’s curse, it is likely that others do not, and these others will be more likely to have a winning bid.Footnote 8 These issues are particularly relevant in the context of acquisitions, which are characterized by uncertainty and information asymmetry.

Whether potential acquirers bid appropriately is an empirical question, and surveys of behavioral finance (Thaler 1988; Barberis and Thaler 2003; Baker et al. 2007) conclude that the winner’s curse holds in the corporate takeover market.Footnote 9 One explanation for this is the hubris hypothesis posed by Roll (1986) in which overconfident managers fall victim to the winner’s curse and overbid when acquiring other corporations. Bazerman and Samuelson (1983) discuss two factors that affect the incidence and magnitude of the winner’s curse: the degree of uncertainty concerning the value of the item up for bid and the number of competing bidders. The winner’s curse occurs when winning bidders fail to adapt their strategies to these factors.

One test of the winner’s curse, which is a basis for the predictions in this study, would relate acquirer returns to uncertainty in the value of the target firm. As uncertainty in the target’s value increases, so does the variance of bids, leading to higher winning bids. As Bazerman and Samuelson (1983) explain, failure to discount bids (or an insufficient discount) in response to greater uncertainty will increase the likelihood and magnitude of the winner’s curse.

2.3 Hypotheses

As explained in Sect. 2.2, we expect the acquirer can successfully bid less for a given target when it can more precisely value the target firm. The lower payment translates to increased returns to shareholders of the acquirer and decreased returns to shareholders of the target. In contrast, when the value of the target is more uncertain, completed acquisitions are likely to be characterized by higher payments and lower returns to the acquirer.

If valuation uncertainty leads to less profitable acquisitions, then to the extent a firm’s accounting information aids in valuation we expect it can lead to more profitable acquisitions for acquirers. Prior research has demonstrated that accounting information does aid in explaining equity prices (e.g., Ball and Brown 1968; Beaver 1968; Dechow 1994, and Francis et al. 2005). However, the quality of accounting information varies across firms. When target firms have high-quality accounting information, we predict that the acquirer can better value the target and therefore pays relatively less for the acquisition. We test the following hypothesis:

H1

Acquisitions are more profitable for acquirers when target accounting quality is higher.

Following Roll (1986), we next examine target stock returns to provide additional evidence on the role of accounting information in facilitating value estimates. Because a higher payment by the acquirer benefits shareholders of the target firm, target value uncertainty is positively related to target stock returns at the acquisition announcement. Accordingly, we predict that acquisition-announcement returns are lower for targets with higher accounting quality.Footnote 10

H2

Acquisitions are less profitable for targets when target accounting quality is higher.

2.4 Related research

2.4.1 Target value uncertainty

Much of the literature on uncertainty and information asymmetry focuses on uncertainty relating to the acquirer (e.g., Moeller et al. 2007; Erickson et al. 2012). Our study measures and addresses the general uncertainty of and more importantly the accounting quality of the target firm.

Two notable studies on target firm uncertainty are by Officer et al. (2009) and Dionne et al. (2010). Officer et al. (2009) find that acquirer returns are significantly higher in stock acquisitions of hard-to-value targets, suggesting that the use of stock as payment mitigates information asymmetry about the target. However, this study focuses primarily on privately held targets, and results from its analysis of public targets are not always consistent with predictions and are sensitive to the model. In the setting most comparable to ours (where target uncertainty is measured by return volatility and method of payment is an indicator variable as is customary in the literature), their results are contrary to their predictions (Officer et al. 2009, Table 7, column 2, p. 486). Dionne et al. (2010) find that blockholders pay less for acquisitions, consistent with less information asymmetry producing higher returns.

We follow along the lines of Dionne et al. (2010), who suggest that uncertainty about the target (i.e., information asymmetry) affects acquisition profitability. However, by specifically measuring and studying accounting quality, we attempt to test more specifically whether a firm’s financial reporting is one mechanism that has a meaningful and measurable effect on acquisition results. In other words, we build on research that documents an effect of uncertainty in general, and we want to test—controlling for uncertainty—whether accounting quality has an incremental effect.

2.4.2 Target accounting quality

Three concurrent studies address the role of the target firm’s accounting quality in acquisitions. In this section, we discuss these studies and how ours contributes to this new stream of research.

Raman et al. (2013) examine the effect of a target’s accounting quality on takeover decisions. They find that, when the target firm’s accounting quality is poor, acquirers (1) prefer negotiated acquisitions, (2) are more likely to offer shares than cash, and (3) pay higher premiums. Raman et al. (2013) do not directly examine the profitability of the acquisition to the acquirer, which is the central focus of our study. Additionally, as we discuss in footnote 15, examining acquirer returns rather than acquisition premiums has the advantage of including expected synergies and excluding valuation discounts.

Furthermore, although some acquirers would prefer and have the ability to enter into negotiations as a response to target uncertainty (as Raman et al. 2013 find), not all do.Footnote 11 Thus, although negotiation is a viable mechanism to reduce uncertainty in some acquisitions, it is not used in others. We examine the effect of accounting quality on acquirer returns incremental to any benefits obtained through negotiation (if it is used), because as Raman et al. (2013) note, negotiations may not fully resolve information asymmetries between acquirer and target.

Marquardt and Zur (2010) also examine the role of target firms’ accounting quality on the acquisition process. They predict and find that target accounting quality is positively associated with (1) the likelihood the deal will be structured as a negotiation (similar to Raman et al. 2013), (2) the likelihood the deal will be completed, and (3) how quickly the deal is completed. Marquardt and Zur (2010) do not address the profitability of acquisitions to acquirers.

Martin and Shalev (2009) examine target firm information and stock returns at the acquisition announcement. They study the role of information in pairing acquirers to targets (i.e., maximizing synergies). In contrast, we view the matching process as being determined primarily by factors other than the quality of the target firm’s accounting information. Instead, in our study the acquirer relies on the target’s accounting information to estimate its value and determine a bid price. In other words, instead of focusing on the total value gain in an acquisition, we examine how that gain is split between the acquirer and target. Furthermore, whereas Martin and Shalev (2009) use stock return nonsynchronicity to measure the information environment of the target firm, we focus on the target’s financial reporting and attempt to measure its quality directly.

3 Research design

3.1 Measures of uncertainty

We examine the effect of uncertainty on acquirer and target returns directly, and we control for uncertainty when examining the effect of accounting quality on acquirer and target returns when testing H1 and H2. In the latter case, we control for inherent uncertainty and then estimate the incremental effect of accounting quality. Without the control for target uncertainty, inferences on accounting quality could be affected by an omitted variable bias that results from uncertainty’s high correlation with both returns and accounting quality. With the control for target uncertainty included, we examine the effect of accounting quality conditional on uncertainty. That is, the analysis addresses this question: among targets with a particular level of uncertainty, do acquisitions of those with higher accounting quality fare better?Footnote 12

We use three measures for uncertainty of the target firm’s value. The primary measure is based on the volatility of the target firm’s monthly stock returns, measured over the most recent fiscal year ending before the acquisition announcement (UNC_RET). However, to provide confidence in our results and to address potential concerns about circularity (i.e., that a firm’s accounting quality affects its return volatility), we examine two additional measures of target uncertainty. UNC_CFO is the volatility of annual cash flows from operations divided by total assets, and UNC_DTV is based on the identification of firms that are difficult to value that is described in Baker and Wurgler (2006).

Baker and Wurgler (2006, Table 5) examine ten measures of valuation difficulty. Hard to value firms (1) are small, (2) are young, (3) are high volatility, (4) don’t pay dividends, (5) report losses, (6) have more intangible assets, (7) have more R&D spending, (8) have extreme book-to-market ratios, (9) have extreme sales growth, and (10) have extreme changes in external financing. We use these ten measures to construct a single measure using factor analysis.Footnote 13

3.2 Measures of accounting quality

We use two approaches to measure the accounting quality of the target firm, each of which intends to capture general quality of the target firm’s accounting information rather than any discretionary reporting behavior that might occur shortly before the acquisition. The first general metric is based on Dechow and Dichev’s (2002) model, which posits a relation between current period accounting accruals and operating cash flows in the prior, current, and future periods. As suggested by McNichols (2002), we augment this model with change in sales revenue and gross property, plant, and equipment. According to Francis et al. (2005), in this framework, accruals reflect managerial estimates of cash flows, and the extent to which those accruals do not map into cash flows—due to intentional and unintentional estimation errors—is an inverse measure of the quality of the accruals that are reported. The second metric is based on the ability of the target firm’s reported accruals and cash flows to predict future cash flows. The extent to which accruals and cash flows do not explain future cash flows is an inverse measure of the quality of the accruals and cash flows that are reported. The quality of reported accruals, which we use to proxy for overall accounting quality, is measured as −1× the standard deviation of residuals from the following models:

$$ ACC_{{{\text{t}} - 1}} = {\text{a}} + {\text{b}}_{ 1} \varDelta SALES_{{{\text{t}} - 1}} + {\text{b}}_{ 2} PPE_{{{\text{t}} - 1}} + {\text{b}}_{ 3} CF_{{{\text{t}} - 2}} + {\text{b}}_{ 4} CF_{{{\text{t}} - 1}} + {\text{b}}_{ 5} CF_{\text{t}} + {\text{e}} $$
(2)
$$ CF_{\text{t}} = {\text{a}} + {\text{b}}_{ 1} CF_{{{\text{t}} - 1}} + {\text{b}}_{ 2} ACC_{{{\text{t}} - 1}} + {\text{e}} $$
(3)

where ACC is accounting accruals; CF is cash from operations; SALES is sales revenue; and PPE is gross property, plant, and equipment, each of which is deflated by average total assets in year t.

We use two separate approaches to estimating the models. Ideally, we would estimate a firm-specific measure of accounting quality. However, reliable estimation of a firm-specific measure requires several years of data. Many target firms are young and lack a long history of financial statements, leading to a substantial decrease in the size of the sample and a potential selection bias by systematically excluding acquisitions of younger targets.

An alternative approach is to estimate the models by industry and year and use the industry-level variation in residuals as a proxy for the firm-level accounting quality of firms in the industry that particular year. This overcomes the selection bias, but the tradeoff is that the measure does not capture differences in accounting quality of firms within an industry.

Because of the advantages and disadvantages of the two approaches, we present results using both firm and industry measures of accounting quality. The firm measures of accounting quality, F_AQ1 and F_AQ2, are calculated using the approach in Francis et al. (2005). First, we estimate models (2) and (3) separately for each industry and year. F_AQ1 is the standard deviation of firm-specific residuals from model (2) over the eight-year period leading up to the acquisition.Footnote 14 F_AQ1 is multiplied by –1 so that higher values represent higher accounting quality. F_AQ2 is measured similarly using model (3). F_AQ is the mean of F_AQ1 and F_AQ2. The industry measures are calculated from the standard deviation of residuals within an industry. I_AQ1 is the standard deviation of industry residuals from model (2), which is estimated cross-sectionally in the target firm’s industry (two-digit SIC code) in the year such that CF t is the most recent fiscal year ending prior to the acquisition announcement. I_AQ1 is multiplied by −1 so that higher values represent higher accounting quality. I_AQ2 is measured similarly using model (3). I_AQ is the mean of I_AQ1 and I_AQ2.

3.3 Models of acquirer and target stock returns

Recall from Sect. 2.2 that, in an acquisition, the acquirer will pay an acquisition price and receive in return the intrinsic value of the target plus any synergies generated from the combination. We use acquirer stock returns to measure the market’s assessment of this value exchange.Footnote 15

According to Andrade et al. (2001), the most statistically reliable evidence on the value created by acquisitions comes from short-window event studies that use the abnormal stock price reaction at acquisition announcement as a gauge of value creation or destruction.Footnote 16 In an efficient capital market, stock prices quickly adjust following an acquisition announcement, incorporating any expected value changes.Footnote 17 Following Moeller et al. (2004), we use the three-day market-adjusted stock return of the acquiring firm, centered on the date of the acquisition announcement (ACQ_RET), to measure the economic benefit of the acquisition to acquiring firm shareholders.

A large literature examines the returns to acquiring firms’ shareholders upon announcement of an acquisition and generally finds slightly negative average stock returns for the shareholders of the acquiring firm.Footnote 18 Although the literature has not converged on a single model for acquirer returns, several factors are commonly used, including characteristics of the acquisition deal (e.g., the method of payment or whether it is a tender offer) and of the acquirer (e.g., acquirer size). For example, Travlos (1987) finds that public firm acquisitions paid for with equity have lower returns than public firm acquisitions paid for with cash.

Prior research has also considered the target firm’s industry, specifically, whether the acquisition involves a target in a different industry. Morck et al. (1990) hypothesize that diversifying acquisitions might result from self-serving managers pursuing acquisitions that provide private benefits. In addition, Moeller et al. (2004) include the relative size of the target and an industry liquidity index. Officer et al. (2009) include indicators for whether the acquirer and target are “.com” companies, and Dionne et al. (2010) include the target’s past growth.

We use the following model to estimate the effect of accounting quality on the profitability of the acquisition to acquiring firm shareholders:

$$ \begin{aligned} ACQ\_RET \, & = \, b0 \, + \, b1 \, AQ \, + \, b2 \, UNC \, + \, b3 \, ACQ\_SIZE \, + \, b4 \, ACQ\_DOTCOM \, \\ & \quad + \, b5 \, REL\_SIZE + \, b6 \, TARG\_GROWTH \, + \, b7 \, TARG\_DOTCOM \, \\ & \quad + \, b8 \, IND\_LIQUID \, + \, b9 \, SAME\_IND + \, b10 \, STOCK \, + \, b11 \, TENDER \\ & \quad + \, b12 \, NEGOTIATED \, + \, b13 \, COMPETING + \, b14 \, EARNOUT \, \\ & \quad + \, b15 \, POISONPILL \, + \, e \\ \end{aligned} $$
(4)

where UNC is either UNC_RET, UNC_CFO, or UNC_DTV. AQ is either I_AQ using the full sample or F_AQ using the subsample of firms for which enough data is available to measure F_AQ.

We include characteristics of the acquirer, target, and the deal applied in prior research to explain acquirer returns. ACQ_SIZE is the natural log of the acquirer’s market value of equity, and ACQ_DOTCOM is an indicator for whether the acquirer is a dot-com company (i.e., has “.com” in its company name). REL_SIZE is the ratio of the target’s market value of equity to the acquirer’s market value of equity.Footnote 19 TARG_GROWTH is the target’s annual revenue growth prior to the acquisition, and TARG_DOTCOM is an indicator for whether the target is a dot-com company. IND_LIQ (industry liquidity or deal intensity) is the sum of acquisition deal prices for a particular industry divided by the aggregate assets across firms in the same industry, measured on an annual basis. SAME_IND is an indicator variable that equals one if the acquirer and target firm have the same two-digit SIC code.

STOCK is an indicator variable that equals one if at least 90 percent of the acquisition price was paid with equity. TENDER is an indicator variable that equals one if the acquisition was a tender offer. NEGOTIATED indicates whether the deal was negotiated (i.e., friendly) between the acquirer and target, as defined in Raman et al. (2013). Finally, COMPETING indicates whether there were competing bids; EARNOUT indicates whether the deal included an earnout; and POISONPILL indicates whether the target had a poison pill in place.

We also estimate a second version of Eq. (4) that includes measures of acquirer uncertainty and accounting quality. Erickson and Wang (1999) and Louis (2004) find evidence of earnings management by acquirers prior to acquisitions. This addresses the possibility that acquirer accounting quality is associated with acquirer returns in a manner that also relates to the accounting quality of the target firm.

The literature generally uses similar models for target and acquirer returns. We use the following model to examine target returns:

$$ \begin{aligned} TARG\_RET & = b0 \, + \, b1 \, AQ \, + \, b2 \, UNC \, + \, b3 \, ACQ\_SIZE \, + \, b4 \, ACQ\_DOTCOM \, \\ & \quad + \, b5 \, REL\_SIZE + \, b6 \, TARG\_GROWTH \, + \, b7 \, TARG\_DOTCOM \, \\ & \quad + \, b8 \, IND\_LIQUID \, + \, b9 \, SAME\_IND + \, b10 \, STOCK \, + \, b11 \, TENDER \, \\ & \quad + \, b12 \, NEGOTIATED \, + \, b13 \, COMPETING + \, b14 \, EARNOUT \, \\ & \quad + \, b15 \, POISONPILL \, + \, e \\ \end{aligned} $$
(5)

where TARG_RET is the three-day market-adjusted stock return of the target firm, centered on the date of the acquisition announcement.Footnote 20 The remaining variables are as defined previously.

4 Sample and descriptive statistics

4.1 Sample criteria

We draw the sample of acquisitions from the Securities Data Company’s U.S. Mergers and Acquisitions Database. We select the sample of domestic mergers and acquisitions with announcement dates between 1990 and 2010. Starting the sample period in 1990 allows us to use data from the statement of cash flows to construct measures of accounting quality (Hribar and Collins 2002). We follow the sample criteria of Moeller et al. (2004), except that we include only acquisitions of public targets. Specifically, we consider only acquisitions of firms by public acquirers where acquiring firms control less than 50 % of the shares of the public target firms before the acquisition announcement and end up with all the shares of the acquired firm. We further require that the transaction be completed within 1,000 days and that the deal value be >$1 million.Footnote 21 Finally, we impose additional requirements for deal characteristics, accounting data needed to calculate accounting quality, and acquirer and target stock returns around the acquisition announcement.

4.2 Descriptive statistics

Our data requirements yield a sample of 2,427 acquisitions. Table 1, Panel A, provides summary statistics. The average three-day market-adjusted stock return to acquirers centered on the acquisition announcement (ACQ_RET) is negative (−0.01) and corresponds to a mean dollar change in acquirer market value of −$128 million, consistent with prior research.Footnote 22 The average three-day market-adjusted stock return to target firms (TARG_RET) is positive (23 %), also consistent with prior research. The negative acquirer returns and positive target returns are also consistent with overpayment resulting from the winner’s curse or principal-agent conflicts.

Table 1 Descriptive statistics

Panel B of Table 1 shows sample descriptive statistics by year. Unsurprisingly, the number of acquisitions increases into the late 1990s, followed by a decline in the early 2000s, and then an increase up to the 2008 financial crisis. Mean acquirer returns are negative or zero in each year, and mean target returns are positive each year. Target value uncertainty (UNC_RET, the volatility of target stock returns) increases during the 1998–2001 merger wave before peaking in 2002, which corresponds to the peak in target returns. Similar results are evident for two other measures of target value uncertainty (UNC_CFO and UNC_DTV); each peaks in 2002, although UNC_CFO doesn’t decline in later years—likely due to the lagged nature of the measure. The quality of accounting information (F_AQ, measured at the firm level), which is also measured with a lag, begins to decline around 2000 and remains low throughout the second half of the sample period. The industry measure of accounting quality (I_AQ) exhibits a similar trend around 2000 and increases during the final years of the sample period.

Table 1, Panel C, presents correlations. The Pearson correlations above the diagonal indicate that acquirer returns are positively correlated with target returns (0.10) and industry-level accounting quality (0.07). The correlation between acquirer returns and firm-level accounting quality is positive but not statistically significant (0.02). Acquirer returns are significantly higher for tender offers (0.13) and lower for stock-financed acquisitions (−0.13), acquisitions of targets with higher growth (−0.07), and acquisitions of targets in industries with more acquisition activity (−0.05). However, we base our inferences on the multivariate tests presented in the next section.

Panel C also indicates that industry-level accounting quality is positively correlated with acquirer returns (0.07) but negatively correlated with target returns (−0.11). Firm-level accounting quality is also positively (but not significantly at the 0.05 level) correlated with acquirer returns (0.02) and negatively correlated with target returns (−0.11). Finally, the correlation between firm-level accounting quality and industry-level accounting quality is significantly positive (0.47). This correlation supports our use of industry-level accounting quality measures, which appears to capture a significant portion of the firm-level measure but allows us to use a larger sample and more timely measure of accounting quality.

5 Results

Table 2 presents results relating to the determinants of acquirers’ acquisition announcement period stock returns. In Panel A, column (1) describes estimates from the base model, which includes a measure of uncertainty but not accounting quality. Consistent with expectations, returns to the acquiring firm’s shareholders for acquisitions of targets with uncertain values are lower (t = −3.15). The column also indicates that, on average, the announcement-period stock return for stock acquisitions is less than that of cash acquisitions (t = −3.49), and the return for tender offers and acquisition of dot-com targets are on average higher (t = 5.05 and 2.54, respectively). In addition, acquisitions by larger acquirers are less profitable (t = −5.07), and acquisitions are less profitable for acquirers when there is more acquisition activity in the industry (t = −2.23) or when the target has had higher growth (t = −1.66). The coefficients on other control variables are not statistically significant.

Table 2 Determinants of acquiring firms’ acquisition announcement period returns

Turning to column (2) of Panel A, consistent with H1, returns to acquiring firm shareholders are significantly higher when the target has higher-quality accounting information (t = 3.51). Although column (3) of Panel A indicates that controlling for uncertainty attenuates the effect of accounting quality, the effect remains significantly positive (t = 2.30).Footnote 23 An untabulated analysis of decile-ranked accounting quality reveals that three-day returns to acquisitions of target firms in the top decile of accounting quality are 200 basis points higher than those of target firms in the bottom decile of accounting quality, after controlling for target uncertainty. Furthermore, an untabulated regression of the dollar change in acquirer market value indicates that acquirers gain $132 million more from acquisitions of target firms in the top decile of accounting quality compared to acquisitions of target firms in the bottom decile.

Panel A, column (4), replaces the firm-level measure of accounting quality with an industry-level measure. These results are not directly comparable to the previous results using firm-level measures because the sample size is substantially larger. Nevertheless, a similar finding emerges—the coefficient on the target’s accounting quality is 0.15 and significantly positive (t = 5.46), indicating that returns to acquiring firm shareholders are higher when the target has higher-quality accounting information. The final column of Panel A indicates this effect of accounting quality holds after controlling for target value uncertainty (t = 4.58).Footnote 24, Footnote 25

Table 2, Panel B, presents results using two alternative measures of uncertainty in the target firm’s value. The regressions in the first three columns use uncertainty measured as the volatility of cash flows from operations. The next three columns measure uncertainty in terms of valuation difficulty, as defined in Baker and Wurgler (2006). As predicted, the coefficient on accounting quality is significantly positive in each of four applicable specifications, with t-statistics ranging from 1.82 to 3.80.Footnote 26

Table 3 extends the analysis in Table 2 to include measures of acquirer uncertainty and accounting quality. The first column presents results using a firm-level measure of accounting quality. Acquirer returns are negatively associated with acquirer uncertainty (t = −2.09), consistent with Moeller et al. (2004). However, acquirer returns are not significantly associated with acquirer accounting quality (t = 1.23). A similar finding emerges in column (2), which uses an industry-level of accounting quality. Acquirer returns are negatively associated with acquirer uncertainty (t = −2.77) but not associated with acquirer accounting quality (t = 0.02). Notably, both firm-level and industry-level target accounting quality remain significantly positive after controlling for acquirer uncertainty and accounting quality (t = 1.83 and 2.53). These results support the idea that acquirers’ bidding behavior is associated with target accounting quality but not acquirer accounting quality. That is, high-quality information about the target helps the acquirer value the target, but the acquirer’s own accounting information would not necessarily help it value another firm.

Table 3 Determinants of acquiring firms’ acquisition announcement period returns, controlling for acquirer accounting quality \(ACQ\_RET\; =\; b0\; +\; b1\;AQ\;+\; b2\;UNC\_RET\;+\;b3\;ACQ\_AQ\;+\;b4\;ACQ\_UNC\_RET\;+\;controls\;+\;e\)

Table 4 presents results relating to the determinants of returns to target firm shareholders upon announcement of an acquisition. The results from the base model presented in column (1) of Panel A indicate that target shareholders experience higher returns on average for tender offers (t = 7.33), offers with earnouts (t = 4.11), and for acquisitions by larger acquirers (t = 2.90), and lower returns for stock deals (t = −4.80), deals with competing offers (t = −2.64), deals in industries with more acquisition activity (t = −2.51), and deals involving larger target firms (t = –7.41) or target firms with high growth (t = −3.65). In line with expectations, target firms with more uncertain values experience higher returns on average (t = 5.84).

Table 4 Determinants of target firms’ acquisition announcement period returns \(TARG\_RET\; =\; b0\; +\; b1\;AQ\;+\; b2\; UNC\_RET\;+\;controls\;+\;e\)

The column (2) of Panel A, indicates that, consistent with H2, target firms with high-quality accounting information experience lower returns (t = −2.21). The effect is attenuated after controlling for value uncertainty (t = −0.69). The fourth column in Table 4, Panel A, shows stronger results using the industry-level measure of accounting quality. Target firms with high accounting quality experience lower announcement period returns both before (t = −4.15) and after controlling for uncertainty (t = −2.04). An untabulated analysis of decile-ranked accounting quality reveals that returns to target firms in the top decile of accounting quality are 600 basis points lower than those of target firms in the bottom decile of accounting quality, after controlling for target uncertainty.

Taken as a whole, the findings indicate that acquirer returns are greater for acquisitions of targets with higher accounting quality. In addition, consistent with gains from acquisitions being shared between acquirer and target, target returns are lower when target accounting quality is higher. These findings are consistent with our prediction that higher-quality accounting information permits more precise valuations in acquisitions.

6 Conclusion

We examine whether higher-quality accounting information of target firms leads to more profitable acquisitions for acquirers in a large sample of acquisitions of public firms. Using a sample of 2,427 acquisitions during the period of 1990–2010, we find that acquiring firms experience lower stock returns at the acquisition announcement when the value of the target firm is uncertain. However, we also find that, controlling for uncertainty, acquirer returns are higher when the target firm has higher accounting quality—results indicate that acquirer returns are 200 basis points higher and acquirer value changes are $138 million higher on average for acquisitions of targets with high versus low accounting quality. Thus high-quality accounting information may successfully mitigate information asymmetry between acquirers and target firms, leading to more profitable acquisitions.

Target firm shareholders, however, experience lower returns upon announcement of an acquisition when the target’s accounting quality is high. Thus acquirer gains from higher target accounting quality seem to come at the expense of target firm shareholders—target firm shareholders extract less from acquirers as a result of their higher-quality accounting information. Taken together, these findings suggest that high-quality accounting information, by allowing a more precise valuation of the target firm, allows acquirers to bid more effectively and pay less for a given acquisition.

Our study sheds light on the negative returns realized, on average, by acquirers at the acquisition announcement. Increases in target value uncertainty and decreases in accounting quality explain at least some of the variation in value loss for acquirers and could explain the larger value losses that occurred during the 1998–2001 merger wave (Moeller et al. 2005).

Our results also speak to the value of accounting information in economic decisions generally. A contrary view regarding accounting information is that it is backward looking, arbitrary, likely supplanted by various other sources of information, and therefore not useful in economic decisions. In this light, researchers have sought to understand whether better accounting quality improves outcomes for investors. For example, a sizable literature seeks to assess whether investors reward the equity of firms with high-quality accounting information with a lower cost of capital (e.g., Cohen 2003; Aboody et al. 2005; Francis et al. 2005; Core et al. 2008). However, there is considerable controversy over how to estimate cost of capital and the extent to which factors applied in the empirical literature control for risk or capture mispricing. By focusing on returns at acquisition announcements, our study identifies an alternative measure to assess the effect of accounting quality on investment decisions. Our results indicate that accounting information plays an important role in acquisitions by facilitating better bidding decisions by acquiring firms.

Finally, the study raises some intriguing questions for future research about the role of accounting information in acquisition decisions. For example, why do firms acquire targets with uncertain value and low accounting quality, especially considering that these acquisitions tend to be less profitable? Did lower accounting quality play an important role in acquisitions with the greatest dollar value losses (Moeller et al. 2005)? Can acquirers time their acquisitions to minimize their informational disadvantage, in the spirit of the Korajczyk et al. (1992) study of seasoned equity offerings? Finally, if target firms have some influence over the quality of their accounting information, how do they trade off the ongoing benefits of more information disclosures (e.g., a lower cost of capital, Easley and O’Hara 2004; Lambert et al. 2008) against potentially lower one-time gains from a possible future acquisition?