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Table of contents (11 chapters)
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Bibliographic Information
Book Title: Werbung des Facheinzelhandels
Authors: Klaus Barth, Hans-Joachim Theis
DOI: https://doi.org/10.1007/978-3-663-12905-9
Publisher: Gabler Verlag Wiesbaden
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eBook Packages: Springer Book Archive
Copyright Information: Springer Fachmedien Wiesbaden 1991
Softcover ISBN: 978-3-409-13645-7Published: 01 January 1991
eBook ISBN: 978-3-663-12905-9Published: 02 July 2013
Edition Number: 1
Number of Pages: XI, 1072
Topics: Marketing