Overview
- Publication in the field of economic sciences
- Includes supplementary material: sn.pub/extras
Buy print copy
About this book
Advanced Driver-Assistance Systems (ADAS) provide the opportunity to increase road safety and driving comfort. Reviewing existing empirical work on comparable innovations, Patrick Planing derives potential acceptance constructs, which together with the results of thirty-two semi-structured interviews, have constituted the basis for a survey instrument that was consequently administered to a sample of over 400 participants from the target population. The resulting regression model shows that perceived safety and comfort benefits are most decisive for the acceptance of ADAS, while desire to exert control was found to most strongly support resistance to this technology.
Similar content being viewed by others
Keywords
Table of contents (7 chapters)
Authors and Affiliations
About the author
Patrick Planing is a doctoral graduate from Leeds Metropolitan University, UK, and a visiting lecturer at various German universities. He currently holds a position in the Business Innovation Unit of a leading premium car manufacturer in Germany.
Bibliographic Information
Book Title: Innovation Acceptance
Book Subtitle: The Case of Advanced Driver-Assistance Systems
Authors: Patrick Planing
DOI: https://doi.org/10.1007/978-3-658-05005-4
Publisher: Springer Gabler Wiesbaden
eBook Packages: Business and Economics, Business and Management (R0)
Copyright Information: Springer Fachmedien Wiesbaden 2014
Softcover ISBN: 978-3-658-05004-7Published: 17 February 2014
eBook ISBN: 978-3-658-05005-4Published: 07 February 2014
Edition Number: 1
Number of Pages: XVIII, 326
Number of Illustrations: 51 b/w illustrations
Topics: Innovation/Technology Management, Marketing, Management