Overview
- Provides global coverage with chapters on the USA, Canada, Europe, China, Korea, Mexico and Brazil
- Addresses an array of issues across various countries, all of them related to the current state of the industry and its transformations
- Includes comparative case studies from specialists in the automotive industry
Part of the book series: Palgrave Studies of Internationalization in Emerging Markets (PSIEM)
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About this book
Analysing developments in digital technologies and institutional changes, this book provides an overview of the current frenetic state of transformation within the global automobile industry. An ongoing transition brought about by the relocation of marketing, design and production centres to emerging economies, and experimentation with new mobility systems such as electrical, autonomous vehicles, this process poses the question as to how original equipment manufacturers (OEMs) and newcomers can remain competitive and ensure sustainability. With contributions from specialists in the automobile sector, this collection examines the shifts in power and geographical location occurring in the industry, and outlines the key role that public policy has in generating innovation in entrepreneurial states. Offering useful insights into the challenges facing emerging economies in their attempts to grow within the automobile industry, this book will provide valuable reading forthose researching internationalization and emerging markets, business strategy and more specifically, the automotive industry.
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Keywords
Table of contents (18 chapters)
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Developed Countries: Old Geographies and New Frontiers
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Making It to the Top: Failing from the Top
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Emergent Countries: New Geographies Struggling for Trespassing Frontiers
Editors and Affiliations
About the editors
Alex Covarrubias V. is Full Professor at the College of Sonora in Mexico, and Chairman of the Innovation and Labour Network of the Mexican Automobile Industry. He is a member of the Steering Committee in the Gerpisa International Network and a Research Associate of Canada’s Automotive Policy Research Centre.
Sigfrido M. Ramírez Perez is a Researcher at the Max Planck Institute for European Legal History in Frankfurt-Main, Germany. He is a member of the Steering Committee in the Gerpisa International Network (ENS-Cachan-Saclay), and the Scientific Committee of the Innovation and Labour Network of the Mexican Automobile Industry.Bibliographic Information
Book Title: New Frontiers of the Automobile Industry
Book Subtitle: Exploring Geographies, Technology, and Institutional Challenges
Editors: Alex Covarrubias V., Sigfrido M. Ramírez Perez
Series Title: Palgrave Studies of Internationalization in Emerging Markets
DOI: https://doi.org/10.1007/978-3-030-18881-8
Publisher: Palgrave Macmillan Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2020
Hardcover ISBN: 978-3-030-18880-1Published: 12 December 2019
Softcover ISBN: 978-3-030-18883-2Published: 08 January 2021
eBook ISBN: 978-3-030-18881-8Published: 28 November 2019
Series ISSN: 2662-1185
Series E-ISSN: 2662-1193
Edition Number: 1
Number of Pages: XXVI, 504
Number of Illustrations: 58 b/w illustrations
Topics: Emerging Markets/Globalization, Business Strategy/Leadership, Automotive Industry