Skip to main content

A Systematic Framework for Designing Persuasive Mobile Health Applications Using Behavior Change Wheel

  • Conference paper
  • First Online:
Intelligent Computing and Innovation on Data Science

Part of the book series: Lecture Notes in Networks and Systems ((LNNS,volume 118))

Abstract

Mobile technology holds great potential for designing effective health behavior interventions. Changing individual’s behavior and attitude is a growing research topic in the fields of behavioral science and information technology. Persuasive technology (PT), which defined as the technology intended to alter individual’s attitude or behavior, has a beneficial influence on changing users’ behavior and can lead to a better outcome. Persuasive techniques and models have been utilized to design behavioral change interventions in several contexts, including health care. Among them, the persuasive system model (PSD model) has been widely used in developing persuasive applications. Despite the potential, the PSD model has been criticized for lack of theoretical and evidence basis, which limit its capability in designing effective persuasive applications. Behavior change wheel (BCW) considered a comprehensive systematic framework used behavior techniques to develop behavior change interventions. This study aims to propose an integrated conceptual framework combining PSD and BCW, which could be used to implement successful persuasive mobile health applications.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Subscribe and save

Springer+ Basic
$34.99 /Month
  • Get 10 units per month
  • Download Article/Chapter or eBook
  • 1 Unit = 1 Article or 1 Chapter
  • Cancel anytime
Subscribe now

Buy Now

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 129.00
Price excludes VAT (USA)
  • Available as EPUB and PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 169.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Similar content being viewed by others

References

  1. World Health Organization (2014) Global status report on noncommunicable diseases 2014

    Google Scholar 

  2. Michie S, van Stralen MM, West R (2011) The behaviour change wheel: a new method for characterising and designing behaviour change interventions. Implement Sci 6(1):42

    Article  Google Scholar 

  3. Simons HW, Morreale J, Gronbeck BE (2001) Persuasion in society. Communication, p 414

    Google Scholar 

  4. Oinas-Kukkonen H, Harjumaa M (2009) Persuasive systems design: key issues, process model, and system features. Commun Assoc Inf Syst 24(28):485–500

    Google Scholar 

  5. Wiafe I, Nakata K, Gulliver SR (2011) Designing persuasive third party applications for social networking services based on the 3D-RAB model. In: Communications in computer and information science, vol 185, CCIS, no. PART 2, pp 54–61

    Google Scholar 

  6. Mohd Mohadis H, Mohamad Ali N (2015) Using socio-ecological model to inform the design of persuasive applications. In: Proceedings of the 33rd annual ACM conference extended abstracts on human factors in computing systems—CHI EA ’15, pp 1905–1910

    Google Scholar 

  7. O’Keefe DJ (2015) Message generalizations that support evidence-based persuasive message design: specifying the evidentiary requirements. Health Commun 30(2):106–113

    Article  Google Scholar 

  8. Fogg BJ (2003) Persuasive technology: using computers to change what we think and do, pp 1–282

    Google Scholar 

  9. Becker MH (1974) The health belief model and personal health behavior. Health Educ Monogr 2:324–473

    Article  Google Scholar 

  10. Ajzen I (1991) The theory of planned behavior. Organ Behav Hum Decis Process 50(2):179–211

    Article  Google Scholar 

  11. Prochaska JO, DiClemente CC, Norcross JC (1992) In search of how people change: applications to addictive behaviors. Am Psychol 47(9):1102–1114

    Article  Google Scholar 

  12. Bartholomew LK et al (2006) Planning health promotion programs: an intervention mapping approach. Planning health promotion programs: an intervention mapping approach

    Google Scholar 

  13. Michie S, Atkins L, West R (2014) The behaviour change wheel: a guide to designing interventions

    Google Scholar 

  14. Michie S, van Stralen MM, West R (2011) The behaviour change wheel: a new method for characterising and designing behaviour change interventions. Implement Sci 6(1)

    Google Scholar 

  15. Michie S et al (2013) The behavior change technique taxonomy (v1) of 93 hierarchically clustered techniques: building an international consensus for the reporting of behavior change interventions. Ann Behav Med 46(1):81–95

    Article  Google Scholar 

  16. Harman K, MacRae M, Vallis M, Bassett R (2014) Working with people to make changes: a behavioural change approach used in chronic low back pain rehabilitation. Physiother Canada 66(1):82–90

    Article  Google Scholar 

  17. Procter S, Mutrie N, Davis A, Audrey S (2014) Views and experiences of behaviour change techniques to encourage walking to work: a qualitative study. BMC Public Health, vol 14, no 1

    Google Scholar 

  18. Wiafe I, Alhammad MM, Nakata K, Gulliver SR (2012) Analyzing the persuasion context of the persuasive systems design model with the 3D-RAB model. Lect Notes Comput Sci (including Subser. Lect. Notes Artif. Intell. Lect. Notes Bioinformatics), vol 7284 LNCS, pp 193–202

    Google Scholar 

  19. Wiafe I, Nakata K, Moran S, Gulliver SR (2011) Considering user attitude and behaviour in persuasive systems design: the 3D-Rab model. ECIS 2011 Proc

    Google Scholar 

  20. Halttu K (2015) About the persuasion context for BCSSs: analysing the contextual factors, no. BCSS, pp 43–50

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2020 Springer Nature Singapore Pte Ltd.

About this paper

Check for updates. Verify currency and authenticity via CrossMark

Cite this paper

Sari, H., Othman, M., Sulaiman, H. (2020). A Systematic Framework for Designing Persuasive Mobile Health Applications Using Behavior Change Wheel. In: Peng, SL., Son, L.H., Suseendran, G., Balaganesh, D. (eds) Intelligent Computing and Innovation on Data Science. Lecture Notes in Networks and Systems, vol 118. Springer, Singapore. https://doi.org/10.1007/978-981-15-3284-9_74

Download citation

Publish with us

Policies and ethics