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CV for HR: Potentiale von Corporate Volunteering für das Humanressourcenmanagement

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CSR und Corporate Volunteering

Part of the book series: Management-Reihe Corporate Social Responsibility ((MRCOSORE))

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Zusammenfassung

Corporate Volunteering ist eine Form des gesellschaftlichen Engagements von Unternehmen, das – wie das Humanressourcenmanagement auch – den Menschen beziehungsweise den Mitarbeiter im Fokus hat. Dennoch nutzen Personalverantwortliche das Instrument bislang nur selten. Dieser Artikel zeigt anhand verschiedener Studien den Mehrwert von Corporate Volunteering für das Personalmanagement und beschreibt exemplarisch adäquate Volunteeringformate entlang der Funktionen des Personalmanagements. Potenziale werden aufgedeckt und Erfolgsvoraussetzungen beschrieben. Damit soll gezeigt werden, dass Personalverantwortliche um die Effekte des Instruments Corporate Volunteering wissen sollten und es als eine sinnvolle und strategisch einsetzbare Ergänzung der Personalmanagementtoolbox nutzen können.

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Notes

  1. 1.

    In diesem Artikel werden die Begriffe Personalmanagement und Human Ressource Management (HRM) synonym verwendet.

  2. 2.

    Beispielsweise bei einem Outsourcing der Personalfunktionen in einem „Shared Service Center“, oder einer Fokussierung auf strategische Einzelaufgaben in einem „Center of Excellence“.

  3. 3.

    Zum Beispiel das Geben von Zeitstunden gegenüber dem Reputationsgewinn oder das Streichen einer Kita‐Wand gegenüber dem Gewinn an Spaß.

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Author information

Authors and Affiliations

  1. Kurfürstenstraße 46, 53115, Bonn, Deutschland

    Dr. Mirjam Rossa

  2. Borsigstraße 29, 10115, Berlin, Deutschland

    Jonathan Przybylski

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  1. Dr. Mirjam Rossa
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  2. Jonathan Przybylski
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Correspondence to Mirjam Rossa .

Editor information

Editors and Affiliations

  1. Volunteer Vision GmbH, München, Germany

    Suska Dreesbach-Bundy

  2. Professorin für Entrepreneurship, Munich Business School GmbH , München, Germany

    Barbara Scheck

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Rossa, M., Przybylski, J. (2018). CV for HR: Potentiale von Corporate Volunteering für das Humanressourcenmanagement. In: Dreesbach-Bundy, S., Scheck, B. (eds) CSR und Corporate Volunteering. Management-Reihe Corporate Social Responsibility. Springer Gabler, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-54092-3_3

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  • DOI: https://doi.org/10.1007/978-3-662-54092-3_3

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