Business consists of the “profit seeking activities and enterprises that provide goods and services necessary to an economic system” (Boone and Kurtz 2013, p. 5) and can be understood from different perspectives. Taking a macroapproach, business can be treated as the sum of activities directed at gaining money or any other profit. The meso-point of investigation concentrates on business as a sector or a type of industry. Examples may include, among others, automotive business, agricultural business, and media business. As in the case of other types, the appearance of new enterprises is connected with different factors. For example, the growing role of digital technologies has resulted in the advent of different types of industries, such as e-commerce or e-medicine. Applying a more microperspective, a business is an organization, a company, or a firm, which focuses on offering goods or services to customers. In addition, business can refer to one’s profession or type of conducted work....
Further Readings
Bielenia-Grajewska, M. (2011). A potential application of actor network theory in organizational studies: The company as an ecosystem and its power relations from the ANT perspective. In A. Tatnall (Ed.), Actor-network theory and technology innovation: Advancement and new concepts. Hershey: Information Science Reference.
Bielenia-Grajewska, M. (2013a). Corporate linguistic rights through the prism of company linguistic identity capital. In C. Akrivopoulou & N. Garipidis (Eds.), Digital democracy and the impact of technology on governance and politics. New globalized perspectives. Hershey: IGI Global.
Bielenia-Grajewska, M. (2013b). International Neuromanagement. In D. Tsang, H. H. Kazeroony, & G. Ellis (Eds.), The Routledge companion to international management education. Abingdon: Routledge.
Bielenia-Grajewska, M. (2014). CSR online communication: The metaphorical dimension of CSR discourse in the food industry. In R. Tench, W. Sun, & B. Jones (Eds.), Communicating corporate social responsibility: Perspectives and practice (Critical studies on corporate responsibility, governance and sustainability) (Vol. 6). Bingley: Emerald Group Publishing.
Boone, L. E., & Kurtz, D. L. (2013). Contemporary business. Hoboken: Wiley.
Celina, M. O. (2020). Business intelligence and big data: Drivers of organizational success. Boca Raton: CRC Press.
Olszak, C. (2020). Business Intelligence and Big Data: Drivers of Organizational Success. Abingdon: CRC Press.
Pride, W., Hughes, R., & Kapoor, J. (2012). Business. Mason: South Western.
Roxburgh, E. (2019). Business and big data: Influencing consumers. New Jork NJ: Lucent Press.
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Bielenia-Grajewska, M. (2021). Business. In: Schintler, L.A., McNeely, C.L. (eds) Encyclopedia of Big Data. Springer, Cham. https://doi.org/10.1007/978-3-319-32001-4_131-1
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