Corporate consumer affairs departments — A communications perspective Claes Fornell Articles Pages: 289 - 302
Konsumentenschädigung durch unlautere Geschäftspraktiken Roland von Falckenstein Notes And Reports Pages: 303 - 315
Problems of consumer protection against unfair advertising under Italian law Gustavo Ghidini Notes And Reports Pages: 316 - 325
Der Vorschlag einer EG-Richtlinie zur Harmonisierung des Werberechts Jules Stuyck Notes And Reports Pages: 326 - 337
Information needs, supply, and demand as a basis for the development of consumer information material: The INVORMAT method Klaus G. GrunertHeinz D. Saile Notes And Reports Pages: 338 - 348
Price distributions, price comparison surveys, and price competition: A comment on a paper by Schmidbauer, JCP, 1, 1977/1 André GaborDavid MorrisDavid Reeson Communications Pages: 349 - 356
On the efficiency of comparative product testing information — A reply to Grunert's comment in JCP, 2, 1978/3 Preben Sepstrup Communications Pages: 359 - 360