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Table of contents (10 chapters)
Bibliographic Information
Book Title: Analyse und Planung von Werbeausgaben und Preispolitik bei konkurrierenden Produkten
Authors: Hans Czap
DOI: https://doi.org/10.1007/978-3-662-41500-9
Publisher: Physica Heidelberg
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eBook Packages: Springer Book Archive
Copyright Information: Springer-Verlag Berlin Heidelberg 1980
Softcover ISBN: 978-3-7908-0221-4Published: 01 January 1980
eBook ISBN: 978-3-662-41500-9Published: 19 December 2013
Edition Number: 1
Number of Pages: 197
Topics: Business and Management, general