Abstract
This chapter illustrates that the historical legacy of British colonial and public administration has influenced the approach of Botswana, Zambia and Zimbabwe to public relations practices and strategies, but without as much acceptance and understanding as in the Western nations from which they have arisen.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Similar content being viewed by others
References
Batane, T. (2013) ‘Internet Access and Use among Young People in Botswana’, International Journal of Information & Education Technology, 3(1), 117–119.
Bizcommunity (2009) ‘Botswana Establishes Government PR Offices’, 2 February 2009, http://www.bizcommunity.com/Article/29/18/32339.html, date accessed 20 June 2014.
Dickens, B. (1993) ‘Public Relations in Zimbabwe’, International Public Relations Review, 16(4), 25–27.
Frederikse, J. (1982) None but Ourselves: Media vs the Masses in Zimbabwe’s War of Liberation (London: Heinemann).
Infoplease (2014a) ‘Botswana’, http://www.infoplease.com/country/botswana.html, date accessed 20 June 2014.
Infoplease (2014b) ‘Zambia’, www.infoplease.com/country/zambia/html, date accessed 20 June 2014.
IPRA — International Public Relations Association (1990) Gold Paper No.7: Public Relations Education — Recommendations and Standards (Geneva: IPRA).
Macola, G., Hinfelaar, M., and Gewald, J.-B. (2008) One Zambia, Many Histories: Towards a History of Post-colonial Zambia (Leiden and Boston: Brill).
Parliament of Zimbabwe (2013) Constitution of Zimbabwe Amendment (No. 20) Act, 2013 (Harare: Government Printer), http://www.parlzim.gov.zw/attachments/article/56/constitution.pdf, date accessed 20 June 2014.
Phiri, D. D. (2004) History of Malawi (Blantyre: Christian Literature Association).
Pongweni, A. J. (1982) Songs That Won the Liberation War (Harare: College Press Publishers).
Raftopoulos, B., and Mlambo, A. S. (eds) (2008) Becoming Zimbabwe: A History from the Pre-colonial Period to 2008 (Harare: Weaver Press).
ZAPRA — Zambia Public Relations Association (2013) ‘About ZAPRA’, http://www.zambiapra.org/about-zapra.html, date accessed 20 June 2014.
Zimstat (2014) Home page, http://www.zimstat.co.zw/, date accessed 20 June 2014.
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Copyright information
© 2014 Ray Mawerera
About this chapter
Cite this chapter
Mawerera, R. (2014). Botswana, Zambia and Zimbabwe. In: Watson, T. (eds) Middle Eastern and African Perspectives on the Development of Public Relations: Other Voices. National Perspectives on the Development of Public Relations. Palgrave Pivot, London. https://doi.org/10.1057/9781137404299_3
Download citation
DOI: https://doi.org/10.1057/9781137404299_3
Publisher Name: Palgrave Pivot, London
Print ISBN: 978-1-349-48728-8
Online ISBN: 978-1-137-40429-9
eBook Packages: Palgrave Business & Management CollectionBusiness and Management (R0)