Abstract
Who can take these messages seriously? Few business professionals do. Yet these questionable internet entrepreneurs keep sending this bushwa, so someone must be responding to them!
In this world, there was nothing scarier than trusting someone. But there was also nothing more rewarding.
—Brad Meltzer, The Inner Circle1
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© 2014 Lisa Nirell
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Nirell, L. (2014). THE DARK SIDE OF DATA DEMOCRACY. In: The Mindful Marketer. Palgrave Macmillan, New York. https://doi.org/10.1057/9781137386311_2
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DOI: https://doi.org/10.1057/9781137386311_2
Publisher Name: Palgrave Macmillan, New York
Print ISBN: 978-1-349-48156-9
Online ISBN: 978-1-137-38631-1
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