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Should a Young Entrepreneur Do a Crowdfunding Campaign? A Study Among Portuguese Higher Education Business Students

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Advances in Tourism, Technology and Systems

Abstract

Young entrepreneurs, especially the most qualified students, have recently begun to play a new role in the economy and to emerge as protagonists of new business projects, mainly focusing on market niches. Despite the growth that crowdfunding (CF) has experienced in recent years all over the world, it is a tool still under-exploited by young entrepreneurs. This communication aims to understand the behavior of potential young entrepreneurs toward CF and to analyze their predisposition to use this source of financing for starting a new venture in the tourism and hospitality industry. To achieve this goal, this communication uses a quantitative approach with primary data collected through an online survey. The results of the study indicate that potential young entrepreneurs have a low predisposition to use CF as a funding mechanism. This behavior is influenced by the characteristics of potential entrepreneurs, especially gender and past experiences in creating organizations and using collaborative financing.

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Acknowledgements

This work is financed by portuguese national funds through FCT—Fundação para a Ciência e Tecnologia, under the project UIDB/05422/2020.

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Correspondence to Susana Bernardino .

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Bernardino, S., Freitas Santos, J. (2022). Should a Young Entrepreneur Do a Crowdfunding Campaign? A Study Among Portuguese Higher Education Business Students. In: Abreu, A., Liberato, D., Garcia Ojeda, J.C. (eds) Advances in Tourism, Technology and Systems. Smart Innovation, Systems and Technologies, vol 293. Springer, Singapore. https://doi.org/10.1007/978-981-19-1040-1_16

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