Abstract
Having told my story, I should depart fairly rapidly, and I assure you that’s precisely my intention. It seems that after telling such a long story, one ought to have some special insight to pass along. Something about this land, my life or life itself ought to be clearer now than it was when I began. Of course many things are clearer now, but it would be silly and redundant to repeat all the details here.
The McNamara Fallacy
“The first step is to measure whatever can be easily measured. This is okay as far as it goes. The second step is to disregard that which can’t be easily measured or give it an arbitrary quantitative value. This is artificial and misleading. The third step is to presume what can’t be measured easily really isn’t important. This blindness. The fourth step is to say that what can’t be easily measured really doesn’t exist. This is suicide.”
Daniel Yankelovich
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© 1982 D. Reidel Publishing Company, Dordrecht, Holland
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Michalos, A.C. (1982). Conclusion. In: North American Social Report. North American Social Report, vol 5. Springer, Dordrecht. https://doi.org/10.1007/978-94-010-9559-4_4
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DOI: https://doi.org/10.1007/978-94-010-9559-4_4
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