Zusammenfassung
Bevor die Storytelling-Methode zur Erstellung von Erfahrungsgeschichten genauer vorgestellt wird, noch ein paar wichtige Grundlagen zu Geschichten und Erzählungen in Unternehmen im Allgemeinen.
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Thier, K. (2017). Geschichten und Erzählungen in Unternehmen. In: Storytelling. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-662-49206-2_2
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DOI: https://doi.org/10.1007/978-3-662-49206-2_2
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