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Conservation or Preservation? Protected Areas, Sustainability, and the Challenges of Framing

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The Sustainability Communication Reader

Abstract

Focusing on government-controlled protected areas and various strategies used in conservation biology, this chapter seeks to better understand how management of nature and its ecosystems are communicated to mass audiences. Building on the framing theory, it explores how sustainability is articulated through mass media and the practical implications this has for policy, management, and engaging key stakeholders. By developing a more complex and complete picture of ecological conservation, and the ways in which protected areas are situated in social systems, it provides better methods of sustainability communication and differentiates frames that are commonly used.

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Author information

Authors and Affiliations

  1. Austin, Texas, USA

    Ryan Wallace

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  1. Ryan Wallace
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Correspondence to Ryan Wallace .

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Editors and Affiliations

  1. School of Communication and Arts, University of Queensland, Brisbane, QLD, Australia

    Franzisca Weder

  2. Department of Media and Communications, University of Klagenfurt, Klagenfurt, Austria

    Larissa Krainer

  3. Department of Media and Communications, University of Klagenfurt, Klagenfurt, Austria

    Matthias Karmasin

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Wallace, R. (2021). Conservation or Preservation? Protected Areas, Sustainability, and the Challenges of Framing. In: Weder, F., Krainer, L., Karmasin, M. (eds) The Sustainability Communication Reader. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-31883-3_19

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  • DOI: https://doi.org/10.1007/978-3-658-31883-3_19

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  • Publisher Name: Springer VS, Wiesbaden

  • Print ISBN: 978-3-658-31882-6

  • Online ISBN: 978-3-658-31883-3

  • eBook Packages: Social SciencesSocial Sciences (R0)

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