Abstract
The interface between business and society is changing in a world in which new environmental and social risks are emerging and the challenge of sustainability is ever more apparent. The roles, responsibilities and functions of business, especially with regard to MNCs in the context of globalisation, have to be redefined. This discussion has led to the development of the concept of corporate social responsibility (CSR) over the past few years. This Chapter presents models and instruments to explore and organise CSR within MNCs.
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Keywords
- Corporate Social Responsibility
- Corporate Social Responsibility Activity
- Corporate Social Performance
- Supervisory Board
- Sustainability Report
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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© 2015 Springer Fachmedien Wiesbaden
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Morschett, D., Schramm-Klein, H., Zentes, J. (2015). MNCs’ Corporate Social Responsibility. In: Strategic International Management. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-07884-3_13
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DOI: https://doi.org/10.1007/978-3-658-07884-3_13
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Publisher Name: Springer Gabler, Wiesbaden
Print ISBN: 978-3-658-07883-6
Online ISBN: 978-3-658-07884-3
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