Product lifecycle management is an excellent tool for carrying out the business strategy of the company in suitable areas. This chapter examines what this means in practice. What kind of strategic possibilities does PLM bring?
Access provided by Autonomous University of Puebla. Download to read the full chapter text
Chapter PDF
Rights and permissions
Copyright information
© 2008 Springer-Verlag Berlin Heidelberg
About this chapter
Cite this chapter
(2008). Product and product management strategy as a part of business strategy. In: Product Lifecycle Management. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-78172-1_12
Download citation
DOI: https://doi.org/10.1007/978-3-540-78172-1_12
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-78173-8
Online ISBN: 978-3-540-78172-1
eBook Packages: Business and EconomicsBusiness and Management (R0)