Abstract
The marketing of health services has gained significant attention in recent years. New organizations and new journals have emerged to productively channel the growing body of information in this field. One interesting segment of this field is the marketing of mental health centers.
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Keywords
- Mental Health
- Mental Health Problem
- Mental Health Center
- Community Mental Health Center
- Mental Health Care Service
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
References
Ahmed, S.M.S. and P. Viswanathan, “Factor Analytical Study of Nunnally’s Scale of Popular Concepts of Mental Health”, Psychological Reports, 1984, 54, p. 455–461.
Kohier, Marsha S., John D. Corrigan, “Public Attitudes Toward Community Mental Health: Services, Funding and Voter Behavior”, Health Marketing Quarterly, 1983–84, Win-Spr, Vol. 1 (2–3), 39–56.
"Polling for Mental Health”, Time, October 15, 1984, p. 80.
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© 2015 Academy of Marketing Science
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Parker, R.S., Coulter, R.L. (2015). Gatekeepers: Their Views on Community Mental Health Centers. In: Hawes, J.M., Glisan, G.B. (eds) Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, Cham. https://doi.org/10.1007/978-3-319-17052-7_134
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DOI: https://doi.org/10.1007/978-3-319-17052-7_134
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-17051-0
Online ISBN: 978-3-319-17052-7
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