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Consumers’ Adoption of E-Wallet Services in Jordan: Mediating Effect of Perceived Usefulness

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Cutting-Edge Business Technologies in the Big Data Era (SICB 2023)

Part of the book series: Studies in Big Data ((SBD,volume 136))

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Abstract

The current research examines the environmental drivers of consumers’ adoption of e-wallet services. It investigates how environmental factors, such as social influence, technology readiness, and government support affect the consumers’ intention to use e-wallet services. In addition, the research assesses the mediating role of perceived usefulness in this relationship. Data was collected through a questionnaire with a sample size of 324 respondents. Structural equation modeling was employed to analyze the collected data. The results showed that all hypotheses were accepted, indicating that the environmental drivers significantly impact users’ intention to use e-wallet services. Also, perceived usefulness positively mediates the relationship between environmental drivers and the intention to use e-wallet services. Further, the results showed that digital wallets are quickly becoming a popular online payment method. Customers are quickly adopting digital wallets due to their convenience and ease of use. Customers are becoming tech-savvy and they are increasingly looking for creative solutions.

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Authors and Affiliations

  1. Al-Zaytoonah University of Jordan, Amman, Jordan

    Alaeddin Ahmad, Dima Dajani & Nafez Ali

Authors
  1. Alaeddin Ahmad
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  2. Dima Dajani
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  3. Nafez Ali
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Corresponding author

Correspondence to Nafez Ali .

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Editors and Affiliations

  1. Faculty of Business, Information Systems and Business Analytics, Al-Zaytoonah University of Jordan, Amman, Jordan

    Saad G. Yaseen

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Ahmad, A., Dajani, D., Ali, N. (2023). Consumers’ Adoption of E-Wallet Services in Jordan: Mediating Effect of Perceived Usefulness. In: Yaseen, S.G. (eds) Cutting-Edge Business Technologies in the Big Data Era. SICB 2023. Studies in Big Data, vol 136. Springer, Cham. https://doi.org/10.1007/978-3-031-42455-7_29

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