Introduction

Abstract

There’s a new milestone being reached in business and commerce. The beginning of the twenty-first century is going to see a radical transformation in the retailing of goods and services. There’s a revolution taking shape in how people shop. In just a few years it’s going to reach a significant point in its evolution. Happening with remarkable speed, it’s forecast to reach critical mass and start having a serious impact by around 2005. It’s the advent of mass electronic shopping.