Overview
- Reviews emerging trends in tourist behavior within Europe
- Analyzes business opportunities linked to new products
- Examines impact of tourist experience on consumer evaluation
Part of the book series: Tourism, Hospitality & Event Management (THEM)
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Keywords
Table of contents (14 chapters)
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New Tourism Products and Consumer Behaviour
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Tourism Experiences and Consumer Behaviour
Editors and Affiliations
About the editors
Metin Kozak is a Professor in the School of Tourism at Dokuz Eylul University, Turkey. He holds both Master's and PhD degrees in tourism management. His research focuses on consumer behavior, benchmarking, destination management, and sustainability. He acts as the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research and has been a visiting scholar at various universities in the United States, Europe, and Asia.
Nazmi Kozak is a Professor in the Faculty of Tourism at Anadolu University, Turkey. He holds both Master’s and PhD degrees in tourism management. His research activities focus on tourism marketing, the history of tourism, and bibliometrics. He is the editor of Anatolia: Turizm Araştırmaları Dergisi and the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research. He has attended several universities in the United States as a visiting scholar.
Bibliographic Information
Book Title: Trends in Tourist Behavior
Book Subtitle: New Products and Experiences from Europe
Editors: Andrés Artal-Tur, Metin Kozak, Nazmi Kozak
Series Title: Tourism, Hospitality & Event Management
DOI: https://doi.org/10.1007/978-3-030-11160-1
Publisher: Springer Cham
eBook Packages: Business and Management, Business and Management (R0)
Copyright Information: Springer Nature Switzerland AG 2019
Hardcover ISBN: 978-3-030-11159-5Published: 25 January 2019
eBook ISBN: 978-3-030-11160-1Published: 17 January 2019
Series ISSN: 2510-4993
Series E-ISSN: 2510-5000
Edition Number: 1
Number of Pages: VIII, 245
Number of Illustrations: 11 b/w illustrations, 10 illustrations in colour
Topics: Tourism Management, Consumer Behavior, Online Marketing/Social Media