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Correction to: Journal of Brand Management https://doi.org/10.1057/s41262-023-00331-y
The article Enlightening the brand building–audience response link written by Cleopatra Veloutsou was originally published online on the publisher’s internet portal on 13 May 2023 with Open Access under a Creative Commons Attribution (CC BY) license 4.0. With the author’s/authors’ decision to cancel Open Access, the copyright of the article changed on 12 October 2023 to © The Author(s), under exclusive licence to Springer Nature Limited.
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Veloutsou, C. Correction to: Enlightening the brand building–audience response link. J Brand Manag 30, 567 (2023). https://doi.org/10.1057/s41262-023-00345-6
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DOI: https://doi.org/10.1057/s41262-023-00345-6