Abstract
This chapter builds on the first five chapters in this handbook that explained the research design typology. The focus here is on design issues in cross-cultural research. This chapter is intended to serve as a guide for practitioners to apply and integrate the research design typology layers into a scholarly manuscript. In contrast to the broad scope of the first five chapters, this chapter concentrates on how to integrate specific components of the typology regardless of which ideology the researcher holds on the continuum (positivist, post-positivist, pragmatist, interpretivist, or constructivist).
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Similar content being viewed by others
References
Brennan, L., & Camm, J. (2007). Pressure to innovate: Does validity suffer? Australasian Journal of Market Research, 15(1), 29–41.
Brennan, L., Voros, J., & Brady, E. (2011). Paradigms at play and implications for validity in social marketing research. Journal of Social Marketing, 1(3), 100–119.
Brown, D. E. (1991). Human universals. Philadephia, PA: Temple University Press.
Cammann, S. (1961). The magic square of three in old Chinese philosophy and religion. History of religions, 1(1), 37–80.
Chan, K.W. (2008). Epistemological beliefs, learning, and teaching: The Hong Kong cultural context. In M.S. Khine (Ed.), Knowing, knowledge and beliefs: epistemological studies across diverse cultures (pp. 257–272). New York: Springer.
Chen, C., Lee, S. -Y., & Stevenson, H. W. (1995). Response style and cross-cultural comparisons of rating scales among East Asian and North American students. Psychological Science, 6(3), 170–175.
Curd, M., & Psillos, S. (2013). The Routledge Companion to Philosophy of Science. New York: Routledge.
Groves, R. M., Fowler Jr., F. J., Couper, M. P., Lepkowski, J. M., Singer, E., & Tourangeau, R. (2013). Survey methodology. New York: Wiley.
Hall, E. T. (1977). Beyond culture. New York: Random House Digital, Inc.
Harkness, J. (1999). In pursuit of quality: Issues for cross-national survey research. International Journal of Social Research Methodology, 2(2), 125–140.
Harkness, J., Pennell, B.-E., & Schoua-Glusberg, A. (2004). Survey questionnaire translation and assessment. In Stanley Presser, Jennifer M. Rothgeb, Mick P. Couper, Judith T. Lessler, Elizabeth Martin, Jean Martin, & Eleanor Singer (Eds.), Methods for testing and evaluating survey questionnaires, Vol. 546, pp. 453–473, New York: Wiley.
Harkness, J. A., & Schoua-Glusberg, A. (1998). Questionnaires in translation. ZUMA-Nachrichten Spezial, 3(1), 87–127.
Harzing, A.-W. (2006). Response styles in cross-national survey research: A 26-country study. International Journal of Cross Cultural Management, 6(2), 243–266.
Holstede, G. (1983). National cultures in four dimensions: A research-based theory of cultural differences among nations. International Studies of Management & Organization, 13(1–2), 46–74.
Holstede, G. H. (2001). Culture’s consequences (2nd ed.). Thousand Oaks, CA: Sage.
Holstede, G., Bond, M., & Luk, C.-l. (1993). Individual perceptions of organizational cultures: A methodological treatise on levels of analysis. Organization Studies, 14(4), 483–503.
Honan, E., Hamid, M. O., Alhamdan, B., Phommalangsy P., & Lingard, B. (2012). Ethical issues in cross-cultural research. International Journal of Research & Method in Education, 12(4), 1–14.
Hunt, S. (1993). On rethinking marketing: Our discipline, our practice, our methods. European Journal of Marketing, (special edition on The New Marketing Myopia: Critical perspectives on theory and research in marketing, edited by D.T. Brownlie, M. Saren, R, Whittington and R. Wensley)28(3), 13–25.
Hunt, S. D. (1992). For reason and realism in marketing. Journal of Marketing, 56 (April), 89–102.
Hunt, S. D. (2003). Controversy in marketing theory: For reasons, realism truth and objectivity. Armonk, NY: Me Sharpe.
Johnson, T., Kulesa, P., Cho, Y. I., & Shavitt, S. (2005). The relation between culture and response styles: Evidence from 19 countries. Journal of Cross-Cultural Psychology, 36(2), 264–277.
Larue, G. A. (1993). Ancient ethics. In P. Singer (Ed.), A companion to ethics (pp. 29–40). Oxford: Blackwell Publishers.
Levine, R. V., & Norenzayan, A. (1999). The pace of life in 31 countries. Journal of Cross-Cultural Psychology, 30(2), 178–205.
Levine, R. V., West, L. J., & Reis, H. T. (1980). Perceptions of time and punctuality in the United States and Brazil. Journal of Personality and Social Psychology, 38(4), 541.
Liang, B., & Lu, H. (2006). Conducting lieldwork in China: Observations on collecting primary data regarding crime, law, and the criminal justice system. Journal of Contemporary Criminal Justice, 22(2), 157–172.
Lloyd, G. (2010). History and human nature: Cross-cultural universals and cultural relativities. Interdisciplinary Science Reviews, 35(3–4), 201–214.
Marshall, A., & Batten, S. (2003). Ethical issues in cross-cultural research. Connections, 3(1), 139–151.
Martin, K. L. (2008). Please knock before you enter: Aboriginal regulation of outsiders and the implications for researchers. Tenerille, QLD: Post Pressed.
Mulder, M. (1959). Power and satisfaction in task-oriented groups. Acta Psychologica, 16(1), 178–225.
Murdock, G. P. (1949). Social structure, New York: Macmillan.
Osgood, C. E. (1975). Cross-cultural universals of affective meaning. Urbana: University of Illinois Press.
Parkany R. (1998). An historic context concerning research in symbolic systems and semiotic meaning. Sydney: Sage.
Sidnell, J., & Shohet, M. (2013). The problem of peers in Vietnamese interaction. Journal of the Royal Anthropological Institute, 19(3), 618–638.
Sin, L. Y. M., Cheung, G. W. H., & Lee, R. (1999). Methodology in cross-cultural consumer research: A review and critical assessment. Journal of International Consumer Marketing, 11(4), 75–96.
Singer, P. (Ed.). (1993). A companion to ethics. Oxford: Blackwell Publishers.
Sivin, N. (1976). Chinese alchemy and the manipulation of time. Isis, 67(4), 513–526.
Smith, T. W. (2003). Developing comparable questions in cross-national surveys, In J. A. Harkness, F. J. R. Van de Vijver, & P. P. Mohler (Eds.), Cross-cultural survey mmethods (pp. 69–92). New York: John Wiley & Sons.
Tu, S. P., Jackson, J. C., Teh, C, Lai, A., Do, H., Hsu, L., Chan, I., Tseng, B., Hislop, G., & Taylor, V. (2003). Translation challenges of cross-cultural research and program development. Asian American and Pacific Islander Journal of Health, 20(1), 58–66.
Tudge, J. R. H., & de Lucca Freitas, L. B. (2012). Internationalization, globalization and culture (Internacionalização, Globalização E Cultura). Psicologia & Sociedade, 24(3), 547–556.
Editor information
Editors and Affiliations
Copyright information
© 2015 Kenneth D. Strang
About this chapter
Cite this chapter
Brennan, L., Parker, L., Nguyen, D., Aleti, T. (2015). Design Issues in Cross-Cultural Research: Suggestions for Researchers. In: Strang, K.D. (eds) The Palgrave Handbook of Research Design in Business and Management. Palgrave Macmillan, New York. https://doi.org/10.1057/9781137484956_6
Download citation
DOI: https://doi.org/10.1057/9781137484956_6
Publisher Name: Palgrave Macmillan, New York
Print ISBN: 978-1-349-47906-1
Online ISBN: 978-1-137-48495-6
eBook Packages: Palgrave Business & Management CollectionBusiness and Management (R0)