The Predictive Analytics Process

Abstract

If you are going to place predictive analytics at the heart of an automated decision-making process, then you need to approach it in a controlled and systematic way. It’s very tempting to just let your highly paid data scientists run wild, trusting that their analytical skills will deliver something useful. However, building a decision-making infrastructure based on predictive analytics is just like any other sort of project, whether it be building a new office building, setting up an IT data center, refitting a factory or restructuring an organization. Only a fool would hire a team of builders and let them lose on a greenfield site without an architect having drawn up the plans first, or think that a II their IT problems are solved just because they have bought a truck load of cutting edge hardware.