Skip to main content

Internal Communication as a Management Tool. Successfully steering virtual teams through organizational change

  • Chapter
  • First Online:
Interne Organisationskommunikation
  • 11k Accesses

Zusammenfassung

Teams in global companies often consist of members that are split all over the globe in different time zones, cultures and locations. Especially for managers who are in charge of geographically dispersed teams, this is a challenge. This brings managers into a position where it is not enough to apply a purely directive, top down leadership model.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Subscribe and save

Springer+ Basic
$34.99 /Month
  • Get 10 units per month
  • Download Article/Chapter or eBook
  • 1 Unit = 1 Article or 1 Chapter
  • Cancel anytime
Subscribe now

Buy Now

Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 49.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Similar content being viewed by others

Bibliography

  • Antonacopoulou, Elena P./Gabriel, Yiannis (2001): Emotion, learning and organizational change: Towards an integration of psychoanalytic and other perspectives, in: Journal of Organizational Change Management , 14(5), pp. 435-451.

    Google Scholar 

  • Bea, Franz/Göbel, Elisabeth (2010): Organisation: Theorie und Gestaltung, 4th ed., Stuttgart: Lucius & Lucius.

    Google Scholar 

  • Daft, Richard L./ Lengel, Robert H. (1986): Organizational information requirements, media richness and structural design, in: Management Science, 32(5), pp. 554-571.

    Google Scholar 

  • Daim, Tugrul U./Ha, Anita/Reutiman, Shawn/Hughes, Brennan/Pathak, Ujjal (2012): Exploring the communication breakdown in global virtual teams, in: International Journal of Project Management, 30(2), pp. 199-212.

    Google Scholar 

  • Dekker, Daphne M./Rutte, Christel G./Van Den Berg, Peter T. (2008): Cultural differences in the perception of critical interaction behaviors in global virtual teams, in: International Journal of Intercultural Relations, 32(5), pp. 441-452.

    Google Scholar 

  • Dennis, Alan R./Valacich, Joseph S. (1999): Rethinking Media Richness: Towards a Theory of Media Synchronicity, in: Proceedings of the 32nd Hawaii International Conference on System Sciences, pp. 1-10.

    Google Scholar 

  • Dolphin, Richard (2005): Internal communications: today’s strategic imperative, in: Journal of Marketing Communications, 11(3), pp. 171-190.

    Google Scholar 

  • Dudley, C. (2000): Executive Leadership, Houston, Texas: Gulf Publishing Company.

    Google Scholar 

  • Frank, Allan D./Brownell, Judi L. (1989): Organizational communication and Behavior: Communicating to Improve Performance (2+2=5, Orlando: Saunders College Publishing.

    Google Scholar 

  • Hampden-Turner, Charles/Trompenaars, Fons (1997): Riding the Waves of Culture: Understanding Diversity in Global Business, 2nd ed., London: Nicholas Brealey Publishing Limited.

    Google Scholar 

  • Hasenzagl, Rupert (2009): Corporate Entrepreneurship und Veränderungsmethoden, in: Frank, Hermann ed.: Corporate Entrepreneurship, 2nd ed., Wien: facultas.wuv, pp. 305-336.

    Google Scholar 

  • Herrmann, Dorothea/Hüneke, Knut/Rohrberg, Andrea (2006): Führung auf Distanz. Wiesbaden: Gabler Verlag.

    Google Scholar 

  • Huang, Rui/Kahai, Surinder/Jestice, Rebecca (2010): The contingent effects of leadership on team collaboration in virtual teams, in: Computers in Human Behavior, 26(2010), pp. 1098-1110.

    Google Scholar 

  • Hofstede, Geert (1980): Cultures consequences: international differences in work-related values, Beverly Hills, California: U.S. Sage.

    Google Scholar 

  • Hofsteede, Geert (1996): Cultures and Organizations: Software of the mind, New York: McGraw-Hill.

    Google Scholar 

  • Inversini, Simone (2011): Change Management - Ein Überblick, in: Hengerer, Olaf ed.: Change Management, Berlin: Uni-Edition, pp. 9-100.

    Google Scholar 

  • Jarvenpaa, Sirkka/Leidner, Dorothy (1999): Communication and trust in global virtual teams, in: Journal of Computer-Mediated Communication, 10(6), pp. 791-815.

    Google Scholar 

  • Jung, Rüdiger H./Bruck, Jürgen/Quarg, Sabine/Kleine, Meinolf (2008): Allgemeine Managementlehre. Lehrbuch für die angewandte Unternehmens- und Personalführung, 3rd ed., Berlin: E. Schmidt.

    Google Scholar 

  • Kayworth, Timothy/Leidner, Dorothy (2000): The global virtual manager: a prescription for success, in: European Management Journal, 18(2), pp. 183-194.

    Google Scholar 

  • Kinter, Achim/Ott, Ulrich/Manolagas, Eliza (2009): Führungskräftekommunikation. Grundlagen, Instrumente, Erfolgsfaktoren. Das Umsetzungsbuch, Frankfurt am Main: Frankfurter Allgemeine Buch.

    Google Scholar 

  • Klein, Stuart (1996): A management communication strategy for change, in: Journal of Organizational Change Management, 9(2), pp. 32-46.

    Google Scholar 

  • Klitmøller, Anders/Lauring, Jakob (2013): When global virtual teams share knowledge: Media richness, cultural difference and language commonality, in: Journal of World Business, 48(2013), pp. 398-406.

    Google Scholar 

  • Kotter, John (2012): Leading Change, 2nd ed., Boston, MA: Harvard Business Review Press.

    Google Scholar 

  • Martensson, Maria (2000): A critical review of knowledge management as a management tool, in: Journal of Knowledge Management, 4(3), pp. 204-216.

    Google Scholar 

  • Mast, Claudia (2013): Unternehmenskommunikation, 5th ed., Konstanz: UTB.

    Google Scholar 

  • Novak, Dan/Bocarnea, Mihai C. (2008): Leading Virtual Teams, in: IGI Global, pp. 1-7.

    Google Scholar 

  • Nunamaker, Jay F./Reinig, Bruce A./Briggs, Robert O. (2009): Principles for effective virtual teamwork, in: Communications of the AC, 52(4), pp. 113-117.

    Google Scholar 

  • Nyström, Christina A./Asproth, Viveca (2013): Virtual Teams - Support for Technical Communication, in: Journal of Organisational Transformation & Social Change, 10(1), pp. 64-80.

    Google Scholar 

  • Price, A./Chahal, K., (2006): A strategic framework for change management, in: Construction Management and Economics, 24(3), pp. 237-251.

    Google Scholar 

  • Quirke, Bill (2008): Making the Conections, in: Using Internal Communication to turn strategy into action, 2nd ed., Aldershot: Gower Publishing.

    Google Scholar 

  • Quirke, Bill (2009): Leadership and Engagement, in: Wright, Marc ed.: Gower Handbook of Internal Communication, Farnham/Burlington: Gower Publishing Limited, pp. 229-270.

    Google Scholar 

  • Smidts, A./lePruyn, Ad T. H./van Riel, Cees B. M. (2001): The impact of employee communication and perceived external prestige on organizational identification, in: Academy of Management Jounal, 49(5), pp. 1051-1062.

    Google Scholar 

  • Staehle, Wolfgang, (1999): Management, 8th ed., München: Vahlen Verlag.

    Google Scholar 

  • Vahs, Dietmar/Weiand, Achim (2010): Workbook Change Management: Methoden und Techniken, Stuttgart: Schäffer-Poeschel.

    Google Scholar 

  • Riel van, Cees B. M./Fombrun, Charles J. (2007): Essentials of Corporate Communication, London and New York: Rourledge.

    Google Scholar 

  • Warkentin, Merrill E./Sayeed, Lutfus/Hightower, Ross (1997): Virtual teams versus face-to-face teams: An explorative study of a web-based conference system, in: Decision Sciences, 28(4), pp. 975- 996.

    Google Scholar 

  • Wright, Donald K. (1995): The role of corporate PR executives in the future of employee relations, in: Public Relations Review, 21(3), pp. 181-198.

    Google Scholar 

  • Wright, Marc, (2009): The Change Curve, in: Wright, Marc ed.: Gower Handbook of Internal Communication, 2nd ed., Farnham/Burlington: Gower Publishing Limited, pp. 125-130.

    Google Scholar 

  • Zigurs, Ilze (2003): Leadership in Virtual Teams: Oxymoron or Opportunity, in: Organizational Dynamics, 31(4), pp. 339-351.

    Google Scholar 

Download references

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Kathleen Opoku .

Editor information

Editors and Affiliations

Rights and permissions

Reprints and permissions

Copyright information

© 2016 Springer Fachmedien Wiesbaden

About this chapter

Cite this chapter

Opoku, K. (2016). Internal Communication as a Management Tool. Successfully steering virtual teams through organizational change. In: Nowak, R., Roither, M. (eds) Interne Organisationskommunikation . Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-14098-4_13

Download citation

  • DOI: https://doi.org/10.1007/978-3-658-14098-4_13

  • Published:

  • Publisher Name: Springer VS, Wiesbaden

  • Print ISBN: 978-3-658-14097-7

  • Online ISBN: 978-3-658-14098-4

  • eBook Packages: Social Science and Law (German Language)

Publish with us

Policies and ethics