Abstract
Emotionale Medienwirkungen werden in vielen unterschiedlichen Forschungskontexten untersucht und dort oft nicht als solche bezeichnet. Ein einheitliches Forschungsfeld ist daher kaum auszumachen. Erschwerend kommt hinzu, dass Emotionen auch in Metakonzepten wie Involvement oder Empathie enthalten sind, die neben emotionalen auch kognitive und konative Aspekte aufweisen. Dieser Beitrag versucht, das Feld emotionaler Medienwirkungen überblicksartig zu umreißen und damit ein solches Forschungsfeld zu identifizieren. Der Beitrag beginnt mit einer Erläuterung der wichtigsten Begriffe und Theorien und unterscheidet anschließend in Wirkungen auf Erregung, positive versus negative Affekte, diskrete Emotionen sowie auf vier Metakonzepte (Involvement, Empathie, Spannung und Unterhaltungserleben).
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Literaturtipps
Bryant, J., Roskos-Ewoldsen, D. R., & Cantor, J. (Hrsg.). (2003). Communication and emotion: Essays in honor of Dolf Zillmann. Mahwah, NJ: Lawrence Erlbaum Associates.
Döveling, K., Scheve, C. v., & Konijn, E. A. (Hrsg.). (2011). Th e Routledge Handbook of emotions and the mass media. London: Routledge.
Wirth, W., & Schramm, H. (2005). Media and emotion. Communication Research Trends 24(3), 3–39.
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Wirth, W. (2013). Grundlagen emotionaler Medienwirkungen. In: Schweiger, W., Fahr, A. (eds) Handbuch Medienwirkungsforschung. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-531-18967-3_11
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