Abstract
The impact of online social networks (OSNs) has become a great social, political and economic impact on people’s lives. This space has provoked multidisciplinary research questions. In this work, we compare the use of OSNs by Moroccan and French users through a study of public social interactions on Facebook. We use a collected database that contains more than 3 million profiles. By analyzing the average number of interactions, the number of subscribers and the average response rate. Results suggest that the usage characteristics provided an overview of Facebook usage in both communities, but were stronger indicators in a developed country than in a developing one, consistent with the focus on the average number of interactions and response rate. Future research is needed to determine the effect of uses on the lives of users who are still present on Facebook for both communities based on content analysis and motivations to study human behavior in the virtual world.
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Idrais, J., El Moudene, Y., El Abassi, R., Sabour, A. (2023). The Use of Online Social Networks: Comparing Moroccan and French Communities on Facebook. In: Farhaoui, Y., Rocha, A., Brahmia, Z., Bhushab, B. (eds) Artificial Intelligence and Smart Environment. ICAISE 2022. Lecture Notes in Networks and Systems, vol 635. Springer, Cham. https://doi.org/10.1007/978-3-031-26254-8_129
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