Abstract
Archaeological heritage needs new paradigms and methods to become a stimulus to territorial enhancement and development. Besides, digitization strategies in Cultural Heritage (CH) are proving to be useful tools for heritage democratization and the promotion of tourism, even if protocols for the use of digital cultural assets within design practices are still lacking. The chapter explores an innovative approach for the combination of digitization and design processes to foster archaeological heritage. The case study is the Cultural Evolved District (CED) along the Flaminia road in the Marche Region. New applications are being developed from already available digital data (Nextone project) to simulate a tourist experience through Virtual Reality (VR). The wider audience—reached through the VR experience—is interviewed to draw perception maps and to enable new visual paradigms and (co-)design practices taking advantage of immersive experiences. Similar approaches allow to open the intangible digital heritage to several goals. This ultimately leads to more effective decision-making processes, as well as to shared integrated territorial visions, in line with a trans-disciplinary approach to heritage and territories.
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Notes
- 1.
The proposal was wrote by Fano Municipality (EU project and Culture divisions), Marchingegno (Lab of Architecture and Engineering) and Univpm (Distori Heritage and LIO).
- 2.
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Acknowledgements
The authors would like to thank the scientific responsible of the UNIVPM Research Unit, Prof. Paolo Clini, and the Municipality of Fano, as lead partner of the CED Flaminia Nextone, for allowing the use and repurposing of previous 3D survey and images. The researches here presented are also partially framed in the Strategic University Project CIVITAS (ChaIn for excellence of reflectiVe Societies to exploit dIgital culTural heritAge and museumS). Moreover, the authors would like to thank the holders of the picture rights for Figs. 8 and 9, as well as the Chair of Regional Building and Urban Planning of the Leibniz Universität Hannover, and to acknowledge that the images have been previously published in: Schröder J., Ferretti M. (eds., 2018), Regiobranding: Bauen und Siedlungsentwicklung. Schwerpunkt Bauen und Siedlungsentwicklung im Forschungsprojekt Regiobranding, Leibniz Universität Hannover Regionales Bauen und Siedlungsplanung, Hannover, ISBN 9783946296218.
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Ferretti, M., Quattrini, R. (2021). Digitization and Design of Archaeological Heritage: An Interdisciplinary Research Approach to Flaminia Cultural District. In: Bianconi, F., Filippucci, M. (eds) Digital Draw Connections. Lecture Notes in Civil Engineering, vol 107. Springer, Cham. https://doi.org/10.1007/978-3-030-59743-6_42
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