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Tourists and Augmented and Virtual Reality Experiences

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Handbook of e-Tourism

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Abstract

Virtual, augmented, and mixed reality are technologies that are slated to significantly transform tourism experiences in the next few years. Although these technologies have been around for quite some time, they have only recently appeared to be ready for mainstream adoption and able to provide a high-quality substitutive experience (in the case of virtual reality) and a good augmentation of the experience (in the case of augmented reality). In this chapter, we first review how these technologies can be used in the different stages of travel, as a complement to and augmentation for a travel process. We then review how they can be used to substitute the tourism experience, allowing tourists to enjoy an experience without travelling. We end with a discussion of the main gaps, their impact on the tourism and travel sector, and expected future developments.

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Author information

Authors and Affiliations

  1. Institute for Sustainable Tourism and Economic Development (TIDES), University of Las Palmas de Gran Canaria, Las Palmas, Spain

    Jacques Bulchand-Gidumal & Edu William

Authors
  1. Jacques Bulchand-Gidumal
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  2. Edu William
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Corresponding author

Correspondence to Jacques Bulchand-Gidumal .

Editor information

Editors and Affiliations

  1. The Howard Feiertag Department of Hospitality and Tourism Management, Pamplin College of Business, Virginia Tech, Blacksburg, VA, USA

    Zheng Xiang

  2. Department of Economics, Geography, Law and Tourism, The European Tourism Research Institute, Mid-Sweden University, Östersund, Jämtland, Sweden

    Matthias Fuchs

  3. Annenberg School for Communication and Journalism, University of Southern California, Los Angeles, CA, USA

    Ulrike Gretzel

  4. Institute for Digital Transformation, Ravensburg-Weingarten University of Applied Sciences, Weingarten, Germany

    Wolfram Höpken

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Bulchand-Gidumal, J., William, E. (2022). Tourists and Augmented and Virtual Reality Experiences. In: Xiang, Z., Fuchs, M., Gretzel, U., Höpken, W. (eds) Handbook of e-Tourism. Springer, Cham. https://doi.org/10.1007/978-3-030-48652-5_60

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